Type Specimen Book

I decided to use the typeface “Cholla” for my second blog post. The bright orange on the title page of the specimen book is what drew me in. This typeface was designed in 1998 by Sibylle Hagmann and is inspired by a cactus she had one encountered in the Mojave Desert. After learning this, I was able to connect the design of the type to the design and structure of a cactus. I also liked how the designers sampled the different styles using words that describe that specific cactus and the desert its found in.

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